Péché: Building a Digital Following Worthy of an 18 Year Legacy
When Say My Name PR began managing Péché's social media in November 2025, the goal was straightforward: translate the in-person charm of the 18 year-old Austin institution into a digital following that drives reservations, not just likes. In under a year, that strategy has produced a measurable increase in search, standout account engagement, increased earned media coverage, and a growing bench of Austin food creators putting Péché in front of new audiences.
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Péché's
November 2025 - present
Austin, TX
Hospitality, Food & Beverage
Content Creation, Influencer Marketing, Media Relations
Our Objectives
Build consistent, on-brand social content that reflects Péché's Parisian-inspired identity and menu.
Convert content into measurable interest, not just impressions, tying social activity to real search and reservation demand.
Expand reach beyond Péché's existing following through press coverage and a curated influencer network.